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Check out the Blue Chip SUPer Club for Social and Adventure paddles on rivers and waterways around the Home Counties – New Members always welcome
           SUP Lessons                   Shop                      Events        Adventure SUP Club


Some things are better with experience -

Spanning across the 20th and 21st centuries Blue Chip has over 35 years of experience driven knowledge, it's no wonder Blue Chip SUP Store is the No1 SUP Supplier in the UK. Come and visit us at our High Street Store, we open our doors at 07:30, Blue Chip - more than just an internet store

Blue Chip holds the largest stocks of SUP boards in London and the UK. We offer the best package deals available.

Stand Up Paddle Boarding on the Thames from Teddington & Kingston to Shepperton & Chertsey twice a week, every week. Blue Chip has been a professional water sports store since 1980 and at the forefront of SUP in the UK since the beginning. Check out our
Blue Chip SUPer Club online blog with 200,000+ viewings, we are not just following a trend and jumping on the band wagon, we're setting the trend and moving the sport forward all the time. Blue Chip is probably the leading SUP store and SUP school in the UK.

We have the best array of SUP accessories available in the UK and always at the best prices. We’re constantly on the lookout for more great value Stand-up Paddleboarding gear, so if we don’t have something that you’re after, please let us know. We’ll do our best to find it!

Come and join us on Saturdays to play SUPolo with
"The Blue Chip Raiders


                                   Blue Chip SUP Credentials          Trusted advice and service for over 30 years            Often imitated, never duplicated

Blue Chip Events and Activities

Inflation Day
28th March 2015
Checkout the latest I-SUP boards
at our riverside base
Blue Chip SUP School
since 2008
The first ASI SUP School in Europe
Battle Of The Thames
9th May 2015
The SUP Race Event of the year
A 10 mile race on the Thames at Kingston


All Your Equipment Needs

Blue Chip SUP Store:
No. 1 in the UK
Blue Chip Windsurfing Store:
Since 1980
Blue Chip Surf Store:
The London Surf Store

Blue Chip Repairs since 1970

Blue Chip Board Repairs:
Structural Polymer Repairs since 1970
Blue Chip Sail Repairs:
Windsurfing, Dinghy and Catamarans 
Blue Chip Surfboard Repairs:
London's surfboard repair specialists